Notícies del Newsletter April 2011

The Patronat de Turisme has stepped up its activity in April through the implementation of four promotional initiatives aimed at the general public in nearby markets: Catalonia and the South of France. One of the highlights is the Costa Brava km0 and Pirineu de Girona km0 initiative, which marks the beginning of a new promotional strategy for Girona’s destinations based on three key pillars: gastronomy, product and territory, with a bearing on the markets of Barcelona and its metropolitan area. Moreover, the Patronat has welcomed some fifty international journalists in ten press trips to the area, has held a new Web 2.0 workshop for tourism professionals and has collaborated in the publication of a new book entitled Costa Brava. Panoràmiques d’avui (Costa Brava. Present-day panoramic views).

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