Professional newsletter
In June, the Tourist Board carried out two special actions, in Barcelona and Madrid, aimed at promoting the province of Girona’s specific offering of premium, health and wellness activities and experiences. It also took part in two events devoted to cycling, and in the Costa Brava Girona Pyrenees Sustainable Trade Week, which brought together Girona-based tourism professionals, tour operators, and sustainability specialists from Spain and abroad. The Board also continued its usual activity, participating in workshops and promoting the destination’s golf and business tourism offering. In addition, trips were organised for prescribers and support was provided for different sports and cultural events that regularly take place in the province and attract visitors.
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Promoting health and wellness tourism
Wellness and healthy eating tourism is advocated as a new alternative for the Costa Brava and Girona Pyrenees.
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Promoting cycle tourism
The Sea Otter and the Girona Cycling Festival promote the province of Girona as an international cycle tourism destination.
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Promoting business tourism
The province’s business tourism, events and congress offering was promoted in France, Madrid and Finland.
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Influencer actions
Seven press trips for journalists, nine blog trips and thirteen fam trips for travel agents specialised in specific products.
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Workshops
Participation in a specific golf workshop in Helsinki and a generic workshop targeting the British market, in London.
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