August 2014
The Costa Brava Girona Tourist Board’s activities at the height of the tourist season focused on promoting the region’s music festivals via the Costa Brava Girona Music Festivals digital platform, attracting quality tourism to the destination, together with cultural events such as the “Dalí, breaking news” exhibition. The Board also took part in the Jazzaldia festival in San Sebastián and the Museumsuferfest festival in Frankfurt. New materials were published to help visitors discover the destination while campaigns on social networks kept users up to date with events and attractions in the region. The Board also continued to support gastronomic, cultural and sporting initiatives taking place in Girona over the summer with the potential to attract tourists.
Costa Brava Girona Music Festivals
A single brand to promote music festivals in the province of Girona
Blogtrip #MusicFestivals #inCostaBrava
Music festivals blogtrip attracts 24.8 million hits and 2 million followers on social networks from 30 July to 30 August
Blogtrip #MusicFestivals #inCostaBrava
Music festivals blogtrip attracts 24.8 million hits and 2 million followers on social networks from 30 July to 30 August
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“Dalí, breaking news” exhibition
Seventy-five images highlighting Dalí’s relationship with the media
“Dalí, breaking news” exhibition
Seventy-five images highlighting Dalí’s relationship with the media
Learn moreNew promotional material
The destination’s promotional material is expanded with four new publications
New promotional material
The destination’s promotional material is expanded with four new publications
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Jazzaldia Festival
Marketing the Costa Brava and Girona Pyrenees in the Basque country at the Heineken Jazzaldia music festival in San Sebastián
Jazzaldia Festival
Marketing the Costa Brava and Girona Pyrenees in the Basque country at the Heineken Jazzaldia music festival in San Sebastián
Learn moreInstagram your City
The Instagram contests were a great success, with 13,004 photographs posted and 912.711 internet hits
Instagram your City
The Instagram contests were a great success, with 13,004 photographs posted and 912.711 internet hits
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Support for tourism initiatives
Cultural, oenogastronomic and sporting events raise the destination’s profile and boost summer tourism
Support for tourism initiatives
Cultural, oenogastronomic and sporting events raise the destination’s profile and boost summer tourism
Learn moreConferences
Wine and gastronomy tourism in the province of Girona and the Tourist Board’s digital promotional strategy: case studies for tourist destinations
Conferences
Wine and gastronomy tourism in the province of Girona and the Tourist Board’s digital promotional strategy: case studies for tourist destinations
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Promotional events in Europe
Tourism marketing events in the European cities of Frankfurt and Chamonix-Mont-Blanc
Promotional events in Europe
Tourism marketing events in the European cities of Frankfurt and Chamonix-Mont-Blanc
Learn moreNew promotional video
An artistic video of the Costa Brava and Girona Pyrenees in miniature has been viewed on Youtube 273,000 times
New promotional video
An artistic video of the Costa Brava and Girona Pyrenees in miniature has been viewed on Youtube 273,000 times
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