Professional newsletter
Notícies del Newsletter January 2019
In 2019 the Costa Brava Girona Tourist Board plans to maintain the same pace of marketing activities as last year, in accordance with the Plan of Actions and Objectives drawn up in conjunction with the private sector. In addition, the Year of Cultural Tourism has been extended and the entity will also implement innovative, new marketing actions in the leading out-bound tourism markets for Girona’s destinations. The year has kicked off with the publication of the 2018 Catalan tourism statistics, the marketing campaign for the Girona Pyrenees, the publication of the first tactile map of the Costa Brava and the Girona Pyrenees, participation in several tourism trade shows, the Costa Brava Cruise Ports’ commercial agenda in the United States, a presentation in France and the assemblies held by the entity’s product marketing clubs.
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Tourism Statistics for 2018
The province of Girona reached 7.8 million tourists (both foreign and domestic) and over 25.5 million overnight stays at registered accommodation.
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Cruise ship marketing in the United States
Costa Brava Cruise Ports implement a commercial agenda in the United States cities of Seattle and Los Angeles to showcase the Costa Brava’s attractions for cruise ships.
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New accessible promotional material
The first accessible tourism map of the Costa Brava and the Girona Pyrenees is published.
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Marketing actions for influencers
The Tourist Board organises a fam trip for three Swiss tour operators, a press trip for a Scottish newspaper and a blog trip for a French blogger, and collaborates with the international marketing campaign, “Runaway Bride Girona”.
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