News From Newsletter September 2019

Promotion of the wellness offering

Publication of a free new e-book about wellness activities and experiences on the Costa Brava and in the Girona Pyrenees.

The digital publication Wellbeing. A rejuvenating journey through Costa Brava and Girona Pyrenees, written by Lola Akinmade Åkerström (Swedish travel writer and photographer and winner of National Geographic, BBC and CNN awards) is available in the digital library of the Costa Brava Girona Tourist Board and is aimed at users interested in holistic wellness-type holidays and activities.

The 105-page publication, which is written in English, includes descriptive texts and numerous high-quality photographs of natural environments, facilities, activities and professionals associated with wellness. The book starts with an introduction to the destination focused on its wellness offering, includes inspirational quotations and messages and is divided into different theme-specific blocks: nature and mindfulness, body and soul, food and nourishment, rustic and retreats, and spa and relaxation.

The project has been promoted by the Health and Wellness Marketing Club of Costa Brava Girona Tourist Board with a view to continue structuring and promoting Girona province’s specific health and wellness offering. From September to November a co-marketing campaign is likewise being run with the specialist sustainable travel agency SAÓ Viajes in order to raise awareness of the Costa Brava and the Girona Pyrenees’ wellness and sustainable tourism packages among its clients and on its own website.

In addition, on 25 and 27 October, the Health and Wellness Club will collaborate with the prestigious yoga teacher Xuan Lan to encourage yoga practice at different facilities on the Costa Brava.

Download the publication:

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