News From Newsletter February 2011

Fairs in outbound tourist markets

The Costa Brava and the Pirineu de Girona are promoted in three international tourism fairs and at Navartur (Pamplona) with a dedicated stand, accompanied by ten organisations and companies from the Girona tourism sector.

The Patronat de Turisme Costa Brava Girona will participate actively in eighteen national and international tourism fairs in 2011, promoting and marketing the tourism products and services of the Costa Brava and Pirineu de Girona destinations.

This year, the Patronat de Turisme will attend and participate in the leading national and international tourism fairs with the goal of boosting professional initiatives aimed directly at national tour operators and specialised international operators. Contact will be made with specialised operators to give them an in-depth look at the activities that can be scheduled in the destinations of the Girona area and how to schedule them. The goal is to become directly associated with the professional sector in terms of presence in its brochures, to make our businesses more closely involved with the sector and to boost our brands within the overall tourism offer.

The Patronat de Turisme began the year by attending Madrid’s Fitur fair in January, while in February it took part in five national and international tourism fairs, where it promoted the destination and products including gastronomy, golf, culture, active tourism and nature, targeting both professionals and end customers.

From 3rd to 7th February 2011
Salon des Vacances in Brussels

The tourism offer of the Costa Brava and Pirineu de Girona brands was presented at the Turespaña stand. The Patronat de Turisme participated together with the towns of Roses, Lloret de Mar and Calonge-Sant Antoni. Meanwhile, Castell-Platja d’Aro and several Costa Brava campsites were also present at the Belgian tourism fair.

From 11th to 13th February 2011
Salon Mahana in Toulouse

The Patronat de Turisme took part in the Salon Mahana fair in Toulouse to promote the tourism services and products of the Costa Brava and Pirineu de Girona destinations at the Catalonia stand.

The tourism towns of Roses, Castell-Platja d’Aro, Lloret de Mar, Blanes and L’Escala-Empúries were promoted in the Costa Brava space, while the town of La Vall d’en Bas was included in the Catalan Pyrenees space. This year, several organisations and companies from the Girona area took part in the fair, including the Rural Tourism Association of Girona, the Mas de Torrent Group, three campsites (La Siesta, Sant Pol and Neus), the Empordà Golf Resort and the Cerdanya Resort.

From 17th to 20th February 2011
Borsa InternaZionale del Turismo (BIT) in Milan

The Patronat de Turisme Costa Brava Girona took part in the fair as part of the Turespaña stand, presenting and promoting the tourism products and services of the Costa Brava and Pirineu de Girona brands. The Italian fair visitors were particularly interested in the sun and sand offer of the Costa Brava, along with nautical activities, cycle touring, culture and gastronomy.

From 18th to 20th February 2011
Navartur in Pamplona

The Navartur tourism fair was held in Pamplona from 18th to 20th February. The tourism offer of the Costa Brava and Pirineu de Girona brands was present in Pamplona’s international tourism fair at a dedicated 66 m2 stand shared by the Patronat de Turisme and ten towns and tourism companies from the Girona area: Blanes, Castell-Platja d’Aro, Calonge-Sant Antoni, Begur, L’Escala-Empúries, Roses, La Vall d’en Bas and Puigcerdà, together with the Valldaro and Interpals campsites. A workshop was held the day before the fair for those taking part and for travel agencies of the Autonomous Community of Navarre.

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