Third “Instagram Your City” campaign
Nine themed Instagram and selfie contests to promote the social network
MARCH 2015
The Costa Brava Girona Tourist Board’s “Instagram Your City” digital campaign continues to evolve, proposing new activities for Instagram users through themed Instagram and “Selfie Your City” contests in order to promote the destinations and generate social media impact.
Instagram users can participate in both contests and win prizes in both categories. The rules of each contest is published on the official website instagram.costabrava.org.
In total, the two editions of the “Instagram Your City” campaign generated 52,635 new photos and 2,950,348 social media impacts.
