Roadshow in Germany
The Costa Brava and Girona Pyrenees were promoted to travel agents affiliated with Germany's third largest tour operator, FTI.
FEBRUARY 2024
From 5 to 9 February, representatives from the Tourist Board took part in a roadshow organised by FTI, Germany's third largest tour operator, and which took in the German cities of Frankfurt, Nuremburg, Leipzig, Berlin and Dresden to promote the latest tourism products in the Costa Brava and the Girona Pyrenees for the 2024 season.
Consisting of a presentation of the destination and a workshop in each city, the action reached 295 travel agents from the country's leading agencies.
At present, the German market is the third largest international market for the Costa Brava destination, behind France and the Netherlands. In 2023, 422,837 German tourists came to the province of Girona (+18.6% compared with 2022), generating 1,908,150 overnight stays (+26.5% compared with 2022) in regulated tourist accommodation. In 2024, it is hoped that this positive trend will continue.
