Tourism trade fairs

Promotion in the Catalan and Basque markets at Barcelona’s Mercat d’Escapades and Bilbao’s Expovacaciones


MAY 2016

Generic and specific tourism in the Costa Brava and Girona Pyrenees was showcased in May at two industry trade fairs: the Mercat d’Escapades in Barcelona (created for the Catalan and international public) and the Basque-targeted Expovacaciones in Bilbao. Girona’s outdoor activities, cultural and food and wine events, and its ample range of accommodation options were presented to the Basque public as the destination’s major attractions from 6 to 8 May. Ten municipalities and regional companies also promoted their attractions at the Costa Brava Girona Tourist Board’s new 30 m2 booth, where travel and holiday information, advice and recommendations were provided to visitors. That same weekend the Tourist Board also participated in the Mercat d’Escapades trade fair in Barcelona, which attracts both Catalan and international visitors, to promote everything the Costa Brava and Girona Pyrenees has to offer tourists.

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