Promotion at trade fairs

Participation in four international tourism trade fairs in central Europe and Israel.

February was an intense month of promoting both generic and specific tourism products from the Costa Brava and Girona Pyrenees at international tourism fairs. Participants at the Fiets Wandelbeurs trade fair in Amsterdam had the opportunity to discover active tourism and hiking in Girona’s destinations, generating special interest in products like Pirinexus, the Camí de Ronda footpaths and the Vies Verdes greenways. The Costa Brava’s water sports were the focus at London’s Dive show, where the spotlight was placed on specific activities such as scuba diving, snorkelling and the Vies Braves. All the tourism options the region has to offer were presented to the professionals and general public who attended the Salon des Vacances trade fair in Brussels. The Costa Brava Girona Tourist Board rounded out a full month of promotional activity by promoting Pirineu de Girona tourism options in general at the IMTM trade fair in Tel Aviv, attended by Israeli tour operators and the public.