In its October edition the newsletter of the Patronat de Turisme is launching a new section entitled “Tourism 2.0”, in which information can be found on actions, campaigns and news related to the tourism portal of the Costa Brava and the Pirineu de Girona and its social networks, coinciding with the holding of the seventh technical conference. Meanwhile, the activity of the Patronat de Turisme has focused in particular on the marketing and promotion of the inland, mountain and ski tourism products of the Pirineu de Girona for the 2010-2011 season, including initiatives aimed at travel agents and tour operators in Spain, Portugal, France, the Benelux countries and Israel. It has also participated in the Outdoor Sports Festival in Barcelona, among other events.
The Pyrenees Workshop, a showcase for the inland and mountain tourism offer of the Pirineu de Girona for the 2010-2011 season has been a positive experience for the fourteen tourism bodies, associations and companies from the Girona area who have taken part.
The inland, mountain and ski tourism products of the Pirineu de Girona destination for the 2010-2011 season have been promoted at the Active-Nature and Snow Workshop 2010, held in the Balearic and Canary Islands.
romotion of the active tourism products of the Costa Brava and Pirineu de Girona destination at the Outdoor Sports Festival.
Now in its second year, the conference is focusing on hiking as well as cycle tourism. Hiking is growing in popularity as a tourism product and is worthy of attention in the new leisure culture.
In November a new series entitled “Mediterranean Pantry” sees the start on Canal Cocina while another new series called “GR. Way of Saint James” begins in October on Canal 33.
The new Qatar Airways Doha – Barcelona flight and the promotion of culture-related tourism products capture the interest of the international press in the destination.
160 professionals from the tourism sector, public administration bodies and Catalan companies attended to the technical conference of communication and tourism organized by the Patronat de Turisme.
The Patronat de Turisme has launched an online advertising campaign on Minube, the social media travel website, targeting one million potential visitors for the destination.