Promotional activities for consumer motivators
73 journalists, bloggers and international tour operators visited the Costa Brava and Girona Pyrenees.
OCTOBER 2015
The Costa Brava Girona Tourist Board participated in a number of professional visits that different international tour operators, journalists and bloggers made to the destination in August.
A total of 20 German, French, Dutch, British (from Jet2.com airlines) and Belgium travel agents and tour operators participated in three fam trips for a first-hand experience of the region’s accommodation and activities.
In addition, 37 journalists from Spain, Germany, France, Italy, the United Kingdom, Belgium, Ireland and Mexico participated in seven thematic press trips related to products including golf, culture, hiking, outdoor activities and food and wine in Girona.
Finally, seven bloggers specialised in cycling –London Cyclist, The Girl Outdoor, Ordinary Cycling Girl, Bikes & Stuff, Heeks in My Backpacke, Emily Luxton Travels and Vicky Flip Flop Travels– visited the destination on a trip designed specifically for discovering the different routes the region offers.
