360º Tourism Programme

The 2013-2014 professional training programme gets under way with online workshops


MARCH 2014

The Costa Brava Girona tourist Board has resumed its Tourism 360º training programme with a series of sessions scheduled to take place between November 2013 and June 2014. Two workshops are scheduled for November:

· Wednesday, 6th November: Copywriting 2.0: How to improve our online positioning through the online presentation of our texts, photos and videos, led by Víctor Puig, managing partner of Zinkdo.

· Wednesday, 20th November: How to optimise our online presence by creating campaigns with Google AdWords and Google Analytics, led by Elena Millán, web analyist for Market Motive, using the tools Google Analytics, Google AdWords and Webtrends.



Register for workshops at www.costabrava.org/jornades. Places are limited (40 people per workshop) and registration for each workshop costs 55 euros (38 euros per workshop for members of the product marketing clubs of the Costa Brava Girona Tourist Board).

The content of the talks and contributions of the experts taking part in the workshops is available on the social channels (Facebook and Twitter) of the Costa Brava Girona Tourist Board.